[WEBINAR] Is Your Data Strategy ready For the Post-3P-Cookie Reality?

Elena Morin, VP Marketing
July 9, 2024

How to assess your data strategy and solution portfolio readiness for the post-third-party-cookie reality and beyond

Growing privacy scrutiny and fragmented regulations and platform policies are reshaping digital advertising. As Apple and Google implement more stringent requirements and place limits on cross-context targeting and more, marketers must adapt their strategies to stay ahead. And publishers face challenges maintaining revenue as it becomes more difficult to reach and measure their audiences effectively.

Join Sourcepoint, in partnership with ThinkMedium, for a practical webinar on Tuesday, July 23 about how to navigate these changes within your organization.

What you will learn:

– Key industry evolutions in data, identity, and privacy

– A framework for assessing and adapting to Apple’s device-based ID opt-in, Google’s Privacy Sandbox, and other key industry changes

– How to future-proof your marketing tactics against new regulations

– Insights from domain experts to protect and grow your business

Register now to secure your spot and ensure your marketing/advertising strategies are ready for what’s already changed and what’s to come!


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