privacy measurement

Three dimensions of privacy UX all brands need to understand

Date posted - 01/03/2021

In the past few years, numerous privacy regulations have come into force to provide consumers greater control over their data. But the patchwork of regulations and varying approaches means compliance remains complex.  The regulatory landscape is tightening; GDPR fines...

A new approach to ethical digital advertising: Privacy Lens

Date posted -

Today, we are proud to announce our new product, Privacy Lens, the first privacy measurement and analytics platform for digital advertising.  Much like ad viewability or brand safety tools provide insights about campaign effectiveness and suitability, Privacy Lens allows...

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